The initiative, starting September, will allow buyers to access design-led brands any time, any day.
Design-led retail and interiors show, Top Drawer, has announced the launch of Top Drawer On Demand; a unique digital platform giving retailers, designers and contract buyers unrivalled access to new products from a selection of curated design-led brands, as well as original seminar content from some of the industryâ€™s favourite names.
Starting from 1 September, registered buyers will have the ability like never before to search for products and brands through virtual showrooms, as well as connect with them through a host of tools such as live chat, appointment requests and video calls.Â
Show Director, Alejandra Campos says: â€˜In a time when retailers, designers and brands need our support more than ever before, weâ€™re thrilled to be bringing our community a month-long opportunity to make meaningful connections and do business. As stores continue to return to full operation, we wanted to ensure that our audience didnâ€™t fell restricted or rushed in accessing content, instead able to discover exciting brands, exclusive product launches and insightful seminar sessions whenever suits them best through Top Drawer On Demand.â€™
The full line-up of brands and speakers hosted by Top Drawer On Demand will be announced in coming weeks. Brands interested in showcasing their products through the On Demand platform can get in touch via topdrawer.co.uk/STANDENQUIRY