Atlanta Market Sponsors Louie Awards

Atlanta Market sponsors US Greeting Card Association’s 2021 Louie Awards

For the second consecutive year, Atlanta Market is sponsoring the US Greeting Card Association’s (GCA) LOUIE Awards, honoring the best cards of the year, with winners and finalists showcased in a special LOUIE Awards Display at AmericasMart during the Summer Atlanta Market, July 13-19, 2021. The 32nd Annual LOUIE Awards Celebration will reveal the winners in 51 categories virtually on July 8, 2021.

“We are pleased to sponsor the LOUIE Awards program once again and to expand our partnership with the GCA this year with the installation of the LOUIE Awards Display,” said Dorothy Belshaw, IMC chief marketing and customer officer. “Stationery is a strong segment within the gift industry, and the addition of the LOUIE Display showcases the creativity of these companies and the importance of this category at Atlanta Market.” The onsite exhibit of LOUIE finalists and winners will be located in Building 2, Floor 2.   

“The GCA is grateful for Atlanta Market’s continued support of the LOUIE Awards – the highest honor for greeting cards in our industry,” said GCA President George White, president and COO of Up With Paper. “We are excited to have our LOUIE Awards Display, designed by Universal Presentation Concepts, in Atlanta this year to allow market participants to view the 2021 LOUIE finalists and winning greeting cards in person. Importantly, the display will direct retailers to the temporaries or showrooms where these LOUIE-honored cards can be purchased.” 

Thirteen LOUIE finalists are among greeting card companies exhibiting at the Summer 2021 Atlanta Market: 

Avanti Press, Inc., Building 2, 662  
Biely & Shoaf Co., represented by Road Runners, Building 2, 1500 
Color Box Design & Letterpress LLC, Building 2, 2-308
Designer Greetings, Inc., Building 2, 679 
DG Americas, NIQUEA.D, represented by C.R. Gibson, Building 2, 1837
E.Frances Paper, represented by Daniel Richards Building 2, 1634
ElÅ«m Designs, represented by Anne McGilvray & Company, Building 2, 1735 
Girl with Knife, represented by Daniel Richards, Building 2, 1634 
Maginating, LLC, represented by Daniel Richards, Building 2, 1634   
Quilling Card LLC, represented by Anne McGilvray & Company, Building 2, 1735  
The LANG Companies Inc., represented by Gib Carson Associates, Building 2, 1319 
Up With Paper, represented by Anne McGilvray & Company, Building 2, 1735   

The 32nd Annual LOUIE Awards Celebration will be held virtually on July 8, 2021, 6-7:30 pm ET. The cost to attend is $15. For additional information and to buy tickets, visit

Atlanta Market is the industry’s premier gift, décor and lifestyle market. Housing the nation’s largest gift product mix complemented by a broad selection of home décor, it features more than 8,000 brands across all categories. Summer 2021 Atlanta Market runs July 13-19, 2021, 9 a.m.-6 p.m. Additional information is available at

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