Paperworld 2022 to raise focus on sustainability
Pens and even notebook covers and pencil cases recycled from waste plastic were on show at Paperworld 2020. Pic credit: Messe Frankfurt

Sustainability is becoming a key focus across industries, and has played an important role at Paperworld for years.

With the introduction of the Special Interest Sustainability, Paperworld 2022 will focus even more specifically on sustainability-oriented exhibitors and their products so that interested trade buyers can find the relevant suppliers more quickly.

Exhibitors can still apply until 26 November 2021, and for the first time, an independent jury of international experts will decide who is accepted.

“Customers increasingly prefer durable products and stationery articles produced in an environmentally friendly way’’

Eva Olbrich, Director of Paperworld, Messe Frankfurt Exhibition GmbH

“Customers increasingly prefer durable products and stationery articles produced in an environmentally friendly way,’’ says Eva Olbrich, Director of Paperworld, Messe Frankfurt Exhibition GmbH. “Thus, the time is ripe to highlight these products more prominently via a curated selection and to further emphasise the future-driving theme. In 2022, we will feature them for the first time with the Special Interest Sustainability. Exhibitors should seize this opportunity for themselves and apply now.’’

The sustainability marking on the award-winning stands draws attention to suppliers who are doing remarkable things in the field of sustainability. All sustainability-oriented exhibitors are also marked with sustainability online so that trade buyers can easily filter their search and quickly find the relevant business partners.

Which companies and products are included is up to an independent jury of international experts. This jury comprises Christina Bocher (DEKRA Assurance Services GmbH), Kees Bronk (CBI, Center for the Promotion of Imports from developing countries), Lutz Dietzold (German Design Council), Max Gilgenmann (expert for textile sustainability criteria), Sabine Meyer (Side by Side, Caritas Wendelstein Werkstätten) and Mimi Sewalski (avocadostore.de).

The jury of experts will examine the applicants and clearly structure the products in six sustainability categories. Each exhibitor can fulfil one or more of these requirements with their products and thus also fit into more than one of these categories. These include environmentally friendly material, resource-saving production, fair & social production, re/upcycling design, handicraft and sustainable innovation.

The application deadline is 26 November 2021.

Paperworld will be held together with Christmasworld and Creativeworld in Frankfurt, Germany, at the end of January: Christmasworld: 28 January to 1 February 2022, and Paperworld and Creativeworld: 29 January to 1 February 2022.

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