Spring Fair was presented with the prestigious Trade Show of the Century Award at The AEO (Association of Event Organisers) Centenary Party & Awards on 10 December in Birmingham.

Julie Driscoll, divisional managing director for retail, engineering and manufacturing, Hyve Group plc said: “I’m so delighted that Spring Fair has won the prestigious Trade Show of the Century Award at the AEO Centenary Party & Awards. Spring & Autumn Fair from Hyve Group plc is absolutely delighted to receive this industry recognition and I’d like to thank everyone who currently works on Spring Fair and everyone who has ever contributed to the show. This award goes to all employees and suppliers who have helped keep this brilliant exhibition delivering for its customers over the past 75 years.”

“I’m so delighted that Spring Fair has won the prestigious Trade Show of the Century Award at the AEO Centenary Party & Awards.”

Julie Driscoll, divisional managing director for retail, engineering and manufacturing, Hyve Group plc

Since its launch in 1950, Spring Fair has been the definitive ‘shop for shops’. It was the first show to take place in the NEC Birmingham, which was officially opened by HM The Queen in February 1976.

The next show takes place from 6-9 February 2022 at NEC Birmingham, welcoming tens of thousands of UK and international based retailers and buyers. Spring Fair showcases the newest products on the market and curates an event where inspiration, creativity and insights are always on tap. The show is now designed around four key buying destinations – Home, Gift, Moda Fashion and Design & Source, offering an experience that guides product discovery and buying.

The Association of Event Organisers Ltd (AEO) is the trade body representing companies that conceive, create, develop or manage trade and consumer events. The AEO Centenary Party & Awards saw attendees flock to the Vox in Birmingham to celebrate and recognise the best in the industry.

For further information head to www.springfair.com

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