Museums & Galleries has launched a range of Wildlife Photographer of the Year greeting cards licensed from the Natural History Museum, London.
Spring Fair: Hall 2, 3+3a Stand 3L30-M31
The 31 cards in the launch range are available now.
The Natural History Museum is both a world-leading science research centre and the most-visited natural history museum in Europe. It is also custodian of one of the worldâ€™s most important scientific collections comprising more than 80 million specimens. The Museumâ€™s 300 scientists continue to represent one of the largest groups in the world studying and enabling research into every aspect of nature.
Wildlife Photographer of the Year is an international showcase of the very best in nature photography and one of the Museumâ€™s most successful, long-running exhibitions. Today more than a million visitors visit the touring exhibition across the UK and internationally.
It is the most prestigious wildlife photography contest in the world. The first competition was held back in 1964, with three categories and around 600 entries. The competition has received entries from 100 countries and in 2020 the contest received more than 50,000 entries.
Wildlife Photographer of the Year celebrates and amplifies the power of photography, to move hearts and minds, sparking change. Contextualised and empowered by Museum science, the winning images tell remarkable stories that spark emotive reactions that benefit the planet. They are also made more personal through the photographersâ€™ stories.
Maxine Lister, head of licensing at the Natural History Museum, said: â€œWe are delighted to have worked alongside the team at Museums & Galleries to develop such a beautiful collection of greeting cards that showcase some of the incredible photography on offer from the archives of the Wildlife Photographer of the Year competition. Not only do the cards highlight the true diversity of nature on our planet, they are also kind to the planet as they come with minimal, paper-based packaging and are fully recyclable.â€
Ben Dorney, creative director of Museums & Galleries, said: â€œFor us, Wildlife Photographer of the Year is a perfect blend of â€˜artâ€™ and â€˜emotional contentâ€™ â€“ which is just what Museums & Galleries customers appreciate. We were honoured to be asked by Maxine at the Natural History Museum to consider working with them on it, and then very quick to confirm our interest once we saw the photographs.
â€œWe were blown away by the quality and originality of the images which are â€“ literally â€“ award-winning. In addition, the competitionâ€™s aims â€˜to create advocates for the planetâ€™, and its ownership by the Museum, adds a genuine environmental urgency and potency to the licence.
â€œWeâ€™re thrilled to be launching the range and have already received extremely positive responses from retailers on first sight of it. Weâ€™re excited to add more amazing pictures to the range as we progress!â€