GCA webinar will help ‘ensure customers will stick around’

GCA webinar

A GCA webinar will highlight hints and tips to get the maximum benefit from your trade website.

The event is being held on November 8, led by GCA supplier member Aspin, a family run-software business, which has worked closely with many companies in the greeting cards and giftware sectors providing them with tools to help take orders and manage product data more effectively, whether on the road, at trade shows or online.  

Martin Puttock, partner relations at Aspin, told Greetings Today: “Whether you have already implemented a trade website or are currently considering deploying one, the webinar will challenge some traditional approaches and offer practical insights into ‘smart’ ways of communicating with your customers, encouraging them to try your website and getting them to place more orders with you. With the backdrop of such a challenging economic climate, Aspin’s 10 Top Tips are designed to help business owners gain maximum benefit from their investment in a B2B website.”

The webinar – which aims to “challenge your trade website approach and to ensure that your customers will stick around” – will be hosted by Aspin’s Lizzi Benger. With her background in sales, account management and marketing, Lizzi has a realistic view of what can be done to optimise and maximise the opportunities presented by the latest technology.

The webinar is free for GCA members – see https://us02web.zoom.us/webinar/register/WN_6EOAFgcDR0m9Zv32gnYZRg

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