Self-seal greeting card company Bare Cards has received a business boost from Retail Entrepreneur Theo Paphitis
Ceri Seal (pictured), owner of Bare Cards, tweeted Theo about her business during Small Business Sunday, and was one of six weekly winners to gain a retweet or repost by Theo to his half a million Twitter, 50k+ Instagram and almost 300k LinkedIn followers.
The weekly initiative, set up by Theo in 2010, now has more than 4,000 #SBS winners and supports small businesses in the UK. 2025 sees the 15th anniversary of #SBS Small Business Sunday, since its launch in October 2010.
Business and retail entrepreneur and self-confessed shopkeeper, Theo re‐shared Ceri’s message to his combined 800,000 Twitter, LinkedIn and Instagram followers and as a result, www.bare-cards.co.uk has more followers and extra orders for its self-sealing greeting cards, which save on single-use paper waste as they don’t require a separate envelope.
The company is also profiled on the #SBS website, which is exclusive to all Small Business Sunday winners.
Ceri Seal said: “I’ve literally only just given up my job as a teaching assistant to work on the business full-time, so this couldn’t have come at a better time. It is great to have support from Theo because trying to change the way greeting cards have always been sent is a challenge. We’re totally committed to reducing single-use paper waste in the industry and the fact that Theo has recognised our hard work and helped spread the word about what we do to his following is fantastic.”
Theo Paphitis, said: “We are thrilled to welcome new #SBS members every week and highlight just how important it is to support our small businesses here in the UK. My vision is that everyone who has ever won an #SBS re-tweet from me becomes part of a friendly club; like-minded individuals who can share successes and learnings. The website will also give a valuable profile to the winners chosen and I wish Bare Cards every success.”
Anyone looking for a re‐post from Theo should post to him on X, LinkedIn or Instagram about their business on Sunday between 5-7.30pm and include the hashtag #SBS. Six lucky businesses are re‐tweeted every Monday at 8pm and then invited to enter their profile on the new website, attend the annual #SBS networking event and take advantage of the networking opportunities.









