The Hong Kong Trade Development Council (HKTDC) launched its diverse lineup of five lifestyle exhibitions yesterday (April 27), with the Hong Kong Gifts & Premium Fair, Home InStyle, and Fashion InStyle opening at the Hong Kong Convention and Exhibition Centre (HKCEC), and the Hong Kong International Printing & Packaging Fair and DeLuxe PrintPack Hong Kong starting at AsiaWorld-Expo
HKTDC deputy executive director Sophia Chong said: “Hong Kong’s exports of gifts, home products, fashion items and packaging solutions are increasingly targeting the mid-to-high-end market, transitioning from original equipment manufacturing to original design. The HKTDC remains committed to supporting exhibitors’ needs to help them upgrade and transform their businesses, while enhancing the overall quality of our exhibitions to provide a premier platform for cultural and creative design that can reinforce Hong Kong’s position as a leading regional creative hub. This year’s lifestyle fairs are being held together in late April to offer buyers a one-stop, diverse sourcing experience, helping industry players explore cross-sector and cross-disciplinary business opportunities and creating synergies.”
The 2025 lifestyle fairs and conferences have attracted some 6,000 exhibitors from more than 30 countries and regions including Mainland China and Hong Kong, as well as Australia, Japan, Korea, Malaysia and Thailand from the Asia-Pacific region, and Italy, Spain, Switzerland and the US from the European and North American regions.
The Hong Kong Gifts & Premium Fair marks its 40th edition in 2025 with the theme ‘Celebrating Four Decades of Wonder,’ showcasing products that blend functionality with creative design.
This year, some exhibitors are tapping into the popular blind box trend. The Jiangxi Province Jingdezhen Pavilion introduces ceramic works that use the blind box model to nurture the next generation of designers and artisans. Hong Kong exhibitor Soap Studio Company Limited showcases blind boxes featuring the popular Japanese character SHO-CHAN and Disney’s Toy Story character Aliens (Booth: HKCEC 1C-E03). Another Hong Kong exhibitor, Star Industrial Co Ltd, presents blind boxes from its Red A brand (Booth: HKCEC 1C-G03).
Two packaging fairs highlight sustainability and luxury design
Jointly organised by the HKTDC and CIEC Exhibition Company (HK) Limited, the 20th edition of the Hong Kong International Printing & Packaging Fair and the concurrent DeLuxe PrintPack Hong Kong bring together a diverse range of printing and packaging solutions.
The Green Printing & Packaging Solutions Zone at the Printing & Packaging Fair features innovative offerings, including gift bags from Vietnam’s Intbox Intelligent Packaging Corporation made from 100% recycled paper and biodegradable materials (Booth: AWE 3-G01), and Hong Kong’s Complacent Industrial (H.K.) Limited’s recycled yarn woven ribbons crafted from repurposed plastic bottles and other recycled plastics (Booth: AWE 3-E06). In the Packaging Services and Solutions Zone, Shanghai Forests Packaging Group Co., Ltd. exhibits eco-friendly paper bags and boxes made from recycled kraft paper and biodegradable coatings (Booth: AWE 6-C17).
DeLuxe PrintPack Hong Kong, which focuses on premium packaging for fine wines, cosmetics and jewellery, also presents an array of sustainable packaging solutions. Hong Kong exhibitor Man Sang Envelope Manufacturing Factory Co Ltd features FSC-certified paper and meticulous craftsmanship in its advent calendar packaging boxes, seamlessly blending environmental sustainability with luxurious design (Booth: AWE 3-A06).