There’s only a couple of days left to enter the The Brand & Lifestyle Licensing Awards 2026, with entries closing on Friday February 27
Two new categories have been added in the award’s 10th anniversary year:
Best Brand Licensed Paper Products & Publishing Range
(open to all brand licensed paper products and publishing including greeting cards, stationery, calendars, diaries, giftwrap, non-children’s books and magazines, partworks and sticker albums.)
Best Brand Licensed Retail Marketing Initiative
(for the most creative and effective marketing campaign run in a UK retailer or pop-up to support a licensed brand (non-character and entertainment) or range of licensed products or individual product.)
The B&LLAs 2026 aims to reward brand and lifestyle licensing activity that took place in the UK between January 1 2025 and December 31 2025, across product, retail and property categories. All categories are free to enter.
The winners of the Brand & Lifestyle Licensing Awards 2026 will be unveiled at an afternoon event held at the Royal Lancaster Hotel in London on Thursday April 23 2026.
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